Tuesday, June 13, 2006


China may not have had any advertising during the time of Mao but they’re making up for lost time. There are billboards everywhere, subway cars adorned in NASCAR like advertising both inside and out, abundant commercials on CCTV state television and even a cable shopping channel. Many of the faces used in advertising to the Chinese people are Cantopop or Taiwanese pop stars but a significant number of the faces used in Chinese advertising are Caucasian. Why? When I brought this to the attention of an instructor of a mandatory race and social justice class at work she explained that it was just another example of white racism and white privilege. But she’s never been to China and white racism seemed to be her answer to every question in the spirit of, “If all you have is a hammer, everything looks like a nail”. Here’s an example, on trips to China I bought a bag for my laptop and a small belt bag made by a company called Littlesheep. The bags were of good quality and very reasonably priced. Here’s the tag that I clipped off the computer bag, both front and rear (click to enlarge):

The couple in the picture probably don't live in China and they don't look like 99.9% of Littlesheep's target market. But my guess is that to the average Chinese shopper they represent the good life, one filled with lots of stuff and plenty of leisure time and after decades of suffering and sacrifice caused by the economic missteps of clumsy communism who wouldn't want that? Here's another example from Shanghai that I shot in November 2005 on HuaiHai Rd, Shanghai's main fashion street

Here's the webpage of Haagen-Daz China. See anybody Chinese there? It's not just foreign companies that do this either. Here's the website of a Chinese clothing manufacturer, Vider. No Chinese faces here either. Zhonghuacar is a subsidiary of Brilliance Auto, a Chinese company that makes BMW and Mitsubishi knockoffs as well as genuine Chinese made BMW’s. It’s definitely a Chinese company, Zhonghua in Chinese means China. Does anybody have an explanation for this?

Saturday, June 10, 2006


They sure are cute but, they're bears. They eat bamboo and not much else. Before I visited the Chengdu Research Base of Giant Panda Breeding in Sichuan province I'd never seen bamboo growning before. The Chinese government has sent a few giant pandas to North America.

Pandacams: You can see the pandas at the National Zoo in Washington, DC here: http://nationalzoo.si.edu/Animals/GiantPandas/default.cfm?cam=LP2 The San Diego Zoo has giant pandas too, you can them here: http://www.sandiegozoo.org/zoo/ex_panda_station.html

Richgate - "Kinging the Shanghai Buildings"

Meet Satan, Shanghai condo developer. This poster flogging this condo project, supposedly the toniest in Shanghai, strikes me as sinister. Who else but Satan himself could get away with a name like Richgate in a supposedly communist country?

Naturally a development this gaudy and over the top deserves an equally gaudy website (in Chinglish).